Search Marketing Centre

Search Marketing Center

First Click will be providing regular updates related to Search Engine Marketing, Search Engine Optimisation and Social Media Optimisation as they become available. Additionally, the Search Marketing Centre provides information and articles relevant to website owners and businesses, sourced from the latest in the industry. Subscribe to our RSS feed so you don't miss out!

What does usability testing measure?

Usability testing is designed to measure a combination of factors that affect the users' ability to accomplish tasks at the site.

Some of the common factors are:

• ease of learning,
• efficiency of use,
• memorability,
• error frequency and severity, and
• user satisfaction.

  

Read more..